Identity and signage for an independent bookshop.
Client
Holloway Books
Services
Identity, Signage
Year
2024
A neighbourhood bookshop moving into a larger corner unit needed a sign, a bag and a voice.
The shop was loved by locals but easy to miss from the street, and its tote bags were plain stock.
We designed a small open-book mark, a painted fascia and letterpress bookmarks that carry staff recommendations.
Footfall on the new corner grew quickly, and the tote bag became the shop's best seller after books.
Have something in mind? Let’s make it feel right.
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